Tuesday, 18 October 2005
The Wall Street Journal has a perceptive piece on how ABC affiliates view TV Downloads. It reports that the president of the association representing ABC’s affiliates “expressed misgivings” about Apple having the right to sell episodes of “Lost” to viewers the day after they are broadcast on ABC.
As things now stand, you would have to question whether a relatively low-resolution, small screen could pose much of a threat to traditional HDTV broadcasts (see eg this NY Times story about modifying content to fit on tiny screens). However, as viewing devices get better, and the range of shows increases, it looks like TV stations — and not just affiliates — will be victims of some amount of disintermediation, as shows move directly from content producers to consumers. The constraint would have to be, however, that networks can still offer much higher fees for first bite at that content than a per-fee download provider. For now.
[Edit: added 20.10.05: see also this SMH piece on Channel Seven offering TV via mobiles.
2 Responses to “WSJ.com – TV Downloads May Undercut ABC Stations”
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October 20th, 2005 at 8:55 am
As a further update on this issue, see the story in The Australian this morning, which discusses the issue of advertising – and the problem facing advertisers: how to get audience attention and hence, make money – in a context where consumer-controlled content is the norm. It all backs up the story in the New York Times, yesterday, extolling the video iPod and commenting on the genius of Jobs in getting people to agree to the format.
December 10th, 2005 at 10:01 am
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